Between the Lines: “It’s ‘Best of Times’ To Be in the Industry Says WSWA Chief”

A few months back, Leslie Gevirtz of Wine Enthusiast interviewed Craig Wolf, president of the Wine & Spirits Wholesalers of America.ยน Wolf strikes an upbeat tone, and Wine Enthusiast largely maintains that confident tenor. A closer reading, however, provides evidence that Wolf has reason to celebrate . . . at the expense of the consumer. “Let […]

Repackaged, Repriced: Trickster Branding in the 21st Century

In the February edition of Wine Business Monthly, Kevin O’Brien penned a noteworthy article filled with curious nooks and crannies. Good news! Wine sales continue to grow, especially in the $10-$25 category. Sales of $6-$10 wines have meanwhile declined. This has resulted in the “premiumization” of the wine business. Even better, wine drinkers are lusting for honest wines. […]

Chapter Deux

Starting today, I put all my chips into this world of bottled history and culture. Wagon Wine began in 2014 while I continued my full-time career teaching literature and writing. The site served as a creative outlet, a challenge to deepen my understanding of wine while writing engagingly. After a year of working both in the classroom […]

News Abounds

July has produced a preponderance of news and excitement here at Wagon Wine. First, the wine industry has called my name. The family at Fullerton Wines has hired me to manage public relations and the wine club, maintain and acquire accounts in the Portland area, and help in the cellar. I begin in August. Integrity matters. […]

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